I've worked with the web in various industries and various capacities for over 10 years. My web related roles have included: customer services, product development, design, client-side programming, 'back end' (ASP, ASP.Net, PHP & SQL) programming, project management and team management. In this time, I've amassed a considerable amount of knowledge about the many aspects of SEO and internet marketing.
I recognise that the landscape has changed considerably in the relatively short space of time that the web has existed and as technology has progressed, search engine optimisation has moved from being about keywords and link exchanges to providing users with useful content, so that search engines will recognise the usefulness. Social media has become an important factor in the equation, acting as a means of spreading the word about websites and services.
I have created this website with the intention of providing a repository of SEO related information in a structured format, as a guide for anyone with a website. In addition to this, the blog contains frequent updates reflecting the fluidity of SEO.
I hope you find it useful.
If you'd like to get in touch, feel free to drop me a line at: email@example.com
By Sam Langdon on January 31, 2010
In 2005 I attended a lecture at the British Computer Society from Prof. Ian Horrocks about the Semantic Web. If you’ve not heard the term before, the Semantic Web refers to the meaning based categorisation of websites and related information using a common standard, allowing websites and the information contained to be found easily. It […]
By Sam Langdon on January 30, 2010
It’s been an exciting week in the search & technology world. Here’s this week’s summary from the top sources, including the iPad launch, the Pope & Obama, RSS feeds in Google reader, HTML 5 and SEO for topic pages, amongst other things. Apple iPad Unless you’ve just emerged from a vacuum, you will have noticed that Apple’s iPad was released this week. […]
By Sam Langdon on January 27, 2010
via mashable.com So Apple’s Tablet is out and it’s called ‘iPad’. Mashable’s Ben Parr is currently covering the announcement from Steve Jobs and so far it looks to be pretty much exactly as the rumours predicted: like a big iPhone. Features include: – Pivoting display (like the iPhone) – Virtual keyboard – Web enabled – […]
By Sam Langdon on January 26, 2010
The dates, location and price of the first Twitter conference have been announced on the Chirp Homepage. Based in San Francisco on April 14th-15th 2010, there are going to be speeches from various Twitter employees (Dick Costolo, Ryan Sarver, Biz Stone, and Ev Williams) and the first batch of tickets are selling fast at $469 each, […]
By Sam Langdon on January 23, 2010
This is the first in an ongoing series of weekly news roundups covering the SEO related highlights from some of the most important sources, to save you having to trawl through yourself. Enjoy… Google First off, Matt Cutts talked about breadcrumbs and how to best configure your site so the correct navigation will appear. In […]
By Sam Langdon on January 17, 2010
I spotted the following 10 rather good social media tips on the Panther Interactive Marketing Solutions website and thought they were worth quoting here: What are we trying to accomplish? Are you looking for more leads, more direct sales, greater brand awareness, conversions, or brand engagement? Understanding what you’re trying to actually do with your […]
By Sam Langdon on January 16, 2010
via googleblog.blogspot.com Google have recently created an online people finder gadget in partnership with the US department of state as part of their Haiti earthquake response website. They’ve also enhanced Google Earth imagery in the affected area to help relief organisations. My initial thought was how great it is that technological advances and the internet […]
By Sam Langdon on January 10, 2010
Whether you’re responsible for the SEO of a large corporate website or optimising a blog in your bedroom, you will need to plan the relative amount of time that you or your team are going to spend implementing your search engine optimisation strategy. This article is intended to help focus your thoughts on planning how […]